ACCOUNT MANAGEMENT

Active account management is key to the success of all organisations. 5% of customers can account for 50% of sales. Organisations require a customer segmentation strategy and key account management processes. These include customer analysis, strategic thinking, creation of the added value and management of major decision-makers. Today's account manager must be equipped to handle both procurement specialists and the wider customer team to gain long-term competitive advantage. Leading teams in complex structures is a key account management role.

Our training programmes cover:

Local Account Management, International Account Management and Global Account Management. They include:
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Managing the expectations of the supplier and customer
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Identifying customer buying styles
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Creating effective account plans
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Managing the decision making unit (DMU)
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Leading the internal team

Our consultancy services include:

Creation of account management processes
Global Account Management
International Account Management
Design of account plans
Customer buying styles surveys
Account management skills surveys
Customer satisfaction surveys

To discuss your needs in more detail contact us:
Email hq@rhemagroup.com
Tel +44 (0) 1634 290805 Fax +44 (0) 1634 290806

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