CONSULTATIVE SELLING

Gone are the days when product and technical knowledge guarantee sales success. Today's customers are as knowledgeable as their suppliers. They demand the 'added value' as a norm. Customer empathy is key. To consult effectively, sales people need sound commercial awareness and financial understanding. They need a structured process to 'unbundle' the customer's situation and create a total solutions package. Future sales success will depend on an organisation's ability to create a new, consultative sales force from its existing product focussed sales people.

Our training programmes cover:

Market and customer research
Creating an entry strategy
Holding first meetings with prospective customers
Use of the consultative selling process and skills
Selling added value solutions

Our consultancy services include:

Analysis of sales force training needs
Customer surveys
Design and use of sales aids
Structure of sales proposals
Creating a seamless brand image

To discuss your needs in more detail contact us:
Email hq@rhemagroup.com
Tel +44 (0) 1634 290805 Fax +44 (0) 1634 290806

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